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Samstag, 27. April 2019
142

Bernbach’s artistic approach to print advertising was innovative, and he understood that advertising didn’t sell products. The strategy was to keep customers by creating and nurturing them as

...
Camera Legend

Samstag, 27. April 2019
148

In 1949, William Bernbach, along with colleagues, Ned Doyle and Maxwell Dane, formed Doyle Dane Bernbach (DDB). Bernbach’s artistic approach to print advertising was innovative, and he understood

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Radio Legend

Samstag, 27. April 2019
133

He took the simple, straightforward layouts of agency principal David Ogilvy of Ogilvy and Mather and adapted them for Volkswagen. Krone’s repeated use of black-and-white, largely unretouched

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Polaroid Camera

Samstag, 27. April 2019
108

Bernbach’s team of “agency creatives” was headed by Bob Gage, who hired Helmut Krone, as an art director in 1954. Krone owned a Volkswagen before the agency pitched for the account. Krone,

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Vintage Video

Samstag, 27. April 2019
127

Bernbach’s team of “agency creatives” was headed by Bob Gage, who hired Helmut Krone, as an art director in 1954. Krone owned a Volkswagen before the agency pitched for the account. Krone,

...

Samstag, 27. April 2019
132

Bernbach’s artistic approach to print advertising was innovative, and he understood that advertising didn’t sell products. The strategy was to keep customers by creating and nurturing them as

...
Legacy Radio

Samstag, 27. April 2019
116

Bernbach’s artistic approach to print advertising was innovative, and he understood that advertising didn’t sell products. The strategy was to keep customers by creating and nurturing them as

...
Memory Camera

Samstag, 27. April 2019
117

In 1949, William Bernbach, along with colleagues, Ned Doyle and Maxwell Dane, formed Doyle Dane Bernbach (DDB). Bernbach’s artistic approach to print advertising was innovative, and he understood

...

Freitag, 26. April 2019
118

Bernbach’s artistic approach to print advertising was innovative, and he understood that advertising didn’t sell products. The strategy was to keep customers by creating and nurturing them as

...

Freitag, 26. April 2019
125

Bernbach’s artistic approach to print advertising was innovative, and he understood that advertising didn’t sell products. The strategy was to keep customers by creating and nurturing them as

...
Blue Car

Freitag, 26. April 2019
136

Bernbach’s artistic approach to print advertising was innovative, and he understood that advertising didn’t sell products. The strategy was to keep customers by creating and nurturing them as

...
Mobiles Denken Werbeagentur
Karl-Ernst-Osthaus-Str. 4
58093 Hagen

Tel.: +49 2331 3751605

info@mobiles-denken.de
www.mobiles-denekn.de
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